100% Produced in Europe
Best Quality Material
Packaging without plastic
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The Checked & Decked Flannel Shirt in Stone Grey is an oversized flannel shirt that is perfect for everyday styling or as a top layer. The classic check in shades of gray gives it a timeless look, while the slightly washed effect emphasizes the raw, unforced and crisp vibe. The bottom of the shirt and sleeves turn to a brown shade, achieved by hand-dyeing matinto. Each piece is dyed separately, so no two shirts are identical. Slight differences in the intensity and course of the color is not a defect, but an individual character of the product.
The model is made of a blend of 70% cotton and 25% polyester, which ensures comfort and durability. The shirt has a button closure. There is a sewn-in pocket on the left chest and a logo pennant tag on the right sleeve. An additional detail is the embroidery on the right shoulder blade, which completes the look. The shirt has been subjected to a softening wash for maximum wearing comfort. Made in Poland.
Each piece is hand-dyed, which may cause slight variations in shade. Each piece is unique.
Oversize plaid flannel shirt
Hand dyed matinto on the lower part of the shirt and sleeves
Shirred button closure
Button cuffs
Embroidery on the right shoulder
Ensign label on right sleeve
Soft wash for maximum comfort
70% cotton, 25% polyester, 5% other fibers
Made in Poland
Width – measured from armpit to armpit
Length – measured from the shoulder at the collar to the bottom edge
Measurements are given in centimetres. The product is measured laid flat.
| S | M | L | XL | |
| LENGTH | 70 cm | 72 cm | 74 cm | 76 cm |
| WIDTH | 62 cm | 64 cm | 66 cm | 68 cm |
This is the foundation of every product.
Fabrics, knits, sewing, cutting, finishing, labels, and packaging. We produce 100% in Poland, in trusted sewing and knitting factories we have worked with for years. These are long-term partnerships built on trust and fair principles.
Artists are the heart of our brand. The graphics are created in collaboration with independent creators from all over the world. We do not buy ready-made patterns. We look for talent, run contests, invite artists to projects, and help them grow with the brand.
For us, this is how the brand has a soul instead of being just another logo-on-clothes brand.
Photos, video, shoots, campaigns, social media, and the website. Thanks to that, you know Surf Inc. exists and you can see what our products look like in the real world.
We run campaigns around the world - from Costa Rica, through Morocco and Sri Lanka, to the Canary Islands. These are long trips, large productions, and significant costs. But this is exactly why our campaigns are authentic and truly reflect our brand spirit.
A large part of this budget is also promotion on digital platforms, without which it is hard to reach new people today.
This is everything that allows our brand to operate: warehouse, logistics, customer service, team, systems, and development. Margin gives us the ability to create new collections and maintain the quality you associate with us.
We pay taxes in Poland. It is a real part of every product price, even though it is usually not visible at first glance. 23% of the price is VAT and 19% is income tax.
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